Google Boots Ad Blockers From Google Play
Tech IndustryEarlier this week, Samsung rolled out support for ad blocking in the new version of its web browser for mobile devices, the Samsung Internet Browser. Third-party developers quickly responded by launching ad-blocking mobile apps that work with the browser. Now those developers are finding their apps are being pulled from the Google Play, and their updates are being
Google To The Yahoo Rescue
Tech IndustryYahoo had a profit miss for Q3, causing shares to drop, but there was a gem in the release that should make investors very happy. The company says that it reached a search agreement this month with search giant Google, CEO Marissa Mayer’s old stomping grounds. It’s a three-year, non-exclusive agreement that covers both mobile
Twitter Unveils New Reports For Businesses To Track Whether Their Ads Worked
Tech IndustryTwitter is giving advertisers a new way to measure the effectiveness of their campaigns. The company is making this data available through what it’s calling conversion lift reports. Those reports are supposed to measure whether Twitter ads actually lead to an improvement in whatever business metric you’re focused on, whether it’s website clicks/signups, mobile app installs
Olivari Audio Cookbook App Is A Kitchen Life-Saver
Tech IndustryOlivari Audio Cookbook is a life-saving application to help you forget kitchen clumsiness. The cooking-app created by twofifteenmccann with UNIT9 is hands-free and responds to user’s voice command, so you can save your device from splashes of egg yolk or butter stains.
Fox Shows On Hulu Will Offer Reduced, Only 30-Second-Long Ad Option
Tech IndustryHulu may have introduced a commercial free-tier to improve the user experience for those who can’t stand watching ads, but a new deal with Fox Networks has the potential to make the ad-supported version of Hulu less painful as well. This week, Fox and Hulu announced a new type of ad format would be arriving on
Adobe’s Search Ad Report: U.S. Search Spend Up 9%, Google CPC Up 4%
Tech IndustryAhead of Google’s quarterly earnings announcement, Adobe today released its latest ad data report for search ads. Based on what the company is seeing on its Marketing Cloud, U.S. search ad spend grew about 9 percent year-over-year, mostly through click growth. For the full year, which includes the traditionally stronger fourth quarter, Adobe expects that
Newly Launched Marketing Platform Carnival Wants Brands To Stop Treating Mobile Like A Billboard
Tech IndustryJust before the holidays, a new mobile marketing platform targeting brands and agencies, Carnival, quietly made its public debut. Based in New York and New Zealand, the company is aspiring to chart a course similar to what Buddy Media did for social on the web, but for mobile campaigns, engagement and retention. Mobile, of course,
With $70M from Alphabet, UnitedMasters replaces record labels
Tech IndustryRecord labels are obsolete. They haven’t kept up as music evolved from selling CDs to streaming songs to promoting concert tickets and merchandise. Labels were meant to help artists generate albums, fame, and money. But now anyone can record themselves and no one “buys” music. So today that requires being a technology company, combining analytics
The Making of Fashion’s First Ever 3D Lookbook
Tech IndustryTech and fashion merge anew in this exciting trailer for up and coming New York label, Chromat.
Phonebloks or The Future of Phones!
Tech IndustryThe Iphone 5S and Iphone 5C announcement yesterday were nice, nice new options and design changes, but this Phonebloks project is pretty amazing. A (crowd-speaking) concept created and thought by Dave Hakkens where the phone is a little bit like a fully customizable Lego